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Homegrown brands that are making India proud

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In a world where you can shop anywhere, shop homegrown. When we talk about shopping homegrown, it all boils down to directly or indirectly boosting the economy of a country. Supporting homegrown businesses opens up not only space for innovation but also for a better living for everyone. From clothing and accessories to lifestyle, we have brought you an intentionally curated list of various brands and their views on why one should support homegrown brands.

Moirra:

Indian Embroidery and embellishments inspire Moirra’s Jewellery. We try to skilfully utilise the eternal charm of Indian Embroidery in each of our collections. All our pieces are fabric based wherein we blend the old traditional work with the new, experimenting with styles and surfaces.

We strongly believe that one must support Indian homegrown brands simply because there is a general feel-good about using something that is conceptualised and created closer to you. They tend to focus on locally produced fabric, and local craft and bring it to the global market.

Nitika Gujral:

The label Nitika Gujral reflects the designer’s constant pursuit of beauty and perfection. Its wide offerings of resplendent bridal wear and trendy occasion wear showcase the brand’s ability to present traditional craftsmanship in contemporary silhouettes. The care and handholding extended to every client are what sets the brand apart, getting it accolades and glowing testimonials from all over the world. We believe that India is a repository of heritage and craftsmanship that is truly unique and intricately tied into our cultural ethos. By nurturing domestic brands we are remaining true to our roots and ensuring the continuity of this wealth of craftsmanship and traditions.

Nine by Janine:

Nine by Janine is a homegrown, made-to-order, footwear brand, whose parent company has been exporting to France and Italy for the past 30 years. The line of open-toe sandals is carefully handcrafted from genuine leather. All our pieces are beautifully handwrought by local artisans.

We believe that Indians must support homegrown Indian brands so that companies can generate employment, and empower local artisans who are experts in their craft.

Beau Monde:

Bringing to you timeless elegance with a fresh punch of hues and aura, Beau Monde recreates handcrafted bags made using timeless craftsmanship, sustainability, and PETA-certified vegan leather providing our clients with a luxury hand crafted bag at an affordable price. We amalgamate the finesse of innovative design with the sensibilities of modern and luxury accessories.

We believe that Indian homegrown brands should be supported as they increase employment and reduce dependence on foreign countries. Ethical and sustainable Indian brands can cater to their customer’s specific needs and wants to make them agile, adaptable, and responsive.

Limaz Candle Studio:

Thaslim Shiminaz is the founder of Limaz Candle Studio. Limaz Candle Studio is an artistic Indian homegrown brand of hand-poured candles which is a local soy candle brand that provides handcrafted, high quality, and highly fragranced candles that will inspire your senses with a persuasive aroma. It aims to have a wider reach mainly because of its uniqueness, creativity & customization.

We believe that we should all support the homegrown, local industry of India. The host of budding Indian entrepreneurs not only have some extraordinary ideas but they also have a will and determination to not give up and leave a mark behind.

Kritika Murarka:

Established in 2018, at Kritika Murarka we create modern ethical clothing that portrays the crafts and techniques of India, encapsulated in a global appeal. We specialise in unconventional hand prints, weaves & embroideries.

We believe that homegrown Indian brands are using sustainable techniques of production which provide consumers with high-quality and ethical garments. This way we generate employment and make our country self-sufficient.

HazelThread:

A brand of premium handcrafted juttis, HazelThread stands for unmatchable craftsmanship. Whether for casual outings, festive times, or weddings, we offer designer juttis for every occasion.

We believe that homegrown brands should be hugely supported because people involved in the process of making juttis like local artisans put in a lot of effort which must be appreciated by fellow Indians.

Mad Clothing:

Mad Clothing is a homegrown e-commerce menswear brand that focuses on providing exclusive clothing made with the finest fabrics at affordable rates to its customers – all available from the comfort of their homes. In times when people prefer international fast fashion brands, we pride ourselves in being a ‘Made in India’ brand that has maintained an exceptional growth rate.

We strongly believe that supporting homegrown brands is the key to boosting our economy as it provides employment, gives visibility to our excellent craftsmanship, and generates business for local vendors.

Dheeru Taneja:

Dheeru Taneja, the brand is an expression of the designer’s vivid dreams and reality juxtaposed to create unconventional contemporary Indian Clothing. She tries to bring innovation in Indian fashion and craftsmanship while striking a balance to make it relevant for the global audience.

We should all collectively support homegrown brands as it’s time that we make Indian fashion recognized on a global platform. Our country is rich in history and has so much to offer in terms of fashion. We need to make Indian clothing our everyday lifestyle choice so we can move forward into making it acceptable across the globe.

Ornatte:

Ornatte is a handcrafted luxury potli and clutch brand headquartered in Bhubaneswar which aims to promote Indian embroideries in the form of versatile accessories in the global luxury market.

We believe that Indians should support homegrown brands to promote Make in India and to co-grow. To strengthen India’s economy more and more, we need to help homegrown brands grow.

Mortantra:

Inspired by Indian roots, culture, and crafts, Mortantra’s ethos lies in gold-plated jewellery that is skillfully created by artisans across India. Catering to bridal jewellery needs worldwide, Indianness is the essence of Mortantra.

We believe that by supporting and buying from an Indian homegrown brand, you become a reason to light up the homes of hundreds of skillful craftsmen who you directly aren’t going to be able to support. You also become a part of a mission of preserving the age-old techniques, beautiful Indian art, craftsmanship, and skills.

Ribelle:

A luxurious medley of modern wear, pret, and high end handcrafted couture, Ribelle is a slow fashion label founded by Rishina Talreja & Anuj Chauhan in 2022. With innovation at our disposal, we bring trans-seasonal collections with multiple pieces sewn by premium materials and threads of artistic galore.

We believe that by supporting homegrown brands, you will grow the indigenous economy and ensure local artisan’s creativity flourishes. It also helps in carving a niche in the international fashion front.

The brands listed here are innovative to their last fibre and are heartened with a sense of identity and artistry. Right from the initial stages to the final stage, the hard work that goes into the making of these products, helps our country’s economy grow.

Disclaimer: This article is a paid publication and does not have journalistic/editorial involvement of Hindustan Times. Hindustan Times does not endorse/subscribe to the content(s) of the article/advertisement and/or view(s) expressed herein. Hindustan Times shall not in any manner, be responsible and/or liable in any manner whatsoever for all that is stated in the article and/or also with regard to the view(s), opinion(s), announcement(s), declaration(s), affirmation(s) etc., stated/featured in the same.

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10 Things Every Working Woman Should Do This Year

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Opinions expressed by Entrepreneur contributors are their own.

Self-care has become an all-encompassing term that has strayed from the importance of everyday commodities that keep us in good health and spirits. Though pampering and “treat yourself” moments still have value, here are ten ways to invest in yourself to produce long-lasting, positive results.

Related: 8 Self-Care Tips From Wildly Successful Entrepreneurs

1. Put money into a 401(k)

It’s never too early (or too late!) to start saving for the future. Depending on your employment status, there are different retirement savings accounts. 401(k)s are the most common since these are employer-sponsored and often come with an employer match. However, freelancers also have options, such as a SEP-IRA or a high-yield savings account, to put away extra, tax-free dollars for retirement.

2. Schedule a health checkup

Self-care first includes taking care of your physical health. It’s easy to discredit regular checkups when you’re feeling healthy, but make this the year to get your blood work done. It creates a baseline for your health to identify areas needing improvement or extra attention.

Also, choose areas in your life where you can make small changes. Improving your health doesn’t always mean a drastic overhaul; it may be as simple as drinking more water or adding an extra 30 minutes of exercise to your day.

Related: 3 Key Tips for Optimizing Your Physical Health as an Entrepreneur

3. Review health insurance benefits

Many people with health insurance aren’t sure exactly what it does and doesn’t cover. If you’re unsure, talk with your HR representative or your health insurance provider to get an overview of deductibles, co-payments and other supplemental benefits you may not be aware of. Then, decide if the health care plan makes sense for your current lifestyle.

Are you paying for benefits you don’t use, or do you need additional benefits that aren’t covered? Selecting the right plan will help ensure you have what you need without paying the extra expense for anything you don’t.

4. Ignite your curiosity

Maintaining healthy cognitive functions through new pursuits gives a boost to the brain. Get curious and find what speaks to you. This can be anything from exploring local museums, embarking on different hiking trails, learning a new language or reading more books.

There’s no limit to what you can do, and these activities can ignite more creativity and motivation in your work. While it may be helpful to look to others for inspiration, make them enjoyable so you’ll want to make them a regular occurrence.

5. Prioritize mental health

Mental health has been at the forefront of people’s lives over the past few years, as many have experienced burnout. We often equate productivity with a value that drives us to go beyond our means and leads to anxiety, stress and depression. Take note of your everyday stressors and see how to reduce or eliminate them. Then, replace them with relaxing outlets that allow you to recharge.

There are various ways to prioritize mental health, from practicing positive self-talk to meditation to scheduling an electronics-free day. You may have to try different solutions before you find one that fits.

Related: 5 Ways to Protect Your Mental Health as an Entrepreneur

6. Implement good sleep habits

Consistent sleep is one of the essential factors of good health but one that is often overlooked. For many, it can be challenging to wind down from the workday. Therefore, you must “train” your body to prepare for sleep by getting into a nighttime routine.

Create a sanctuary for yourself to improve your sleep habits. Enjoy a soothing cup of herbal tea, perform a skincare routine, and snuggle in with a good book rather than scrolling through your phone. Additionally, ensure your bedroom is dark and cool for ideal sleep comfort and turn on soothing sounds if it helps lull you to sleep.

7. Try something new

What have you wanted to try but have always held back? Maybe it’s public speaking or contributing to a blog. Whatever “new” has been on your to-do, make a plan, schedule it on your calendar and go for it. It’s common to hold back from these activities due to fear of the unknown or failure, but trying new things helps create confidence and can be the catalyst you need to push you to the next level.

8. Learn to set boundaries

Boundary setting is crucial to relationships yet can be difficult to master. It doesn’t always involve simply saying no to people’s requests. Instead, it requires protecting your own values when people violate them. Setting boundaries may mean spending less time with certain people, removing yourself from toxic situations, or declining invites to events that don’t improve your life. Explore areas where boundaries will help you grow, and keep in mind growth itself is a work in progress.

Related: How to Set Boundaries to Build Thriving Relationships

9. Spend quality time alone

Learning how to enjoy time spent alone is a valuable gift. We are inundated by a false sense of connection through the internet, which often makes us feel lonelier than ever. Then, we overschedule our calendars to make up for human connections, only to feel drained afterward. Slow it down and plan a few solo dates a month to see how it feels to be truly present with yourself.

For those who aren’t used to spending quality time alone, it can feel awkward and uncomfortable initially, but these stem from your own perceptions. Take in a matinee, sit in a coffee shop and read, or enjoy a concert or event you’ve wanted to attend. Alone time has been linked to improved stress management and greater life satisfaction, so it’s worth trying to give yourself more time.

Related: Turns Out, Those Who Like Being Alone Can Be More Creative

10. Get active

Getting active can take on several directions. It can be physical, emotional or spiritual. The point is to engage with people and pursuits that feed your soul. Whether volunteering within your community, setting yourself an exercise goal, or learning more about personal development, there are endless ways to get active and invest in yourself this year.

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Are You a Winner? How to Truly Define Winning in Your Business

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Businesses gauge their performance typically with dozens of goals and metrics. But you can’t do everything at once. The challenge is to get people focused on the one thing that’s most important right now. If it moved in the right direction, it would eliminate a weakness (or capitalize on an opportunity) and improve financial outcomes. You improve that, and you win.

However, not every company clearly defines winning. A catalog of goals can pull the organization in multiple directions and stretch finite resources. Numerous goals can inherently be at odds, working against each other and for conflicting purposes. For example, a cost reduction goal might undermine an innovation goal requiring a significant investment.

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Gen Z Is Making Ugg Boots Fashionable Again: Report

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Ugg boots, the furry, sheepskin boots that defined the 2000s are back, apparently, with spiking interest and Gen Z cachet, according to data from shopping website, Lyst.

The site’s annual quarterly report that highlights the “hottest” 20 fashion brands was released on Thursday, and, as Insider noted, Ugg is on it for the first time since the index began in 2017.

“Gen Z shoppers are breathing new life into once dormant brands … with over 1.2 billion mentions on TikTok — Ugg’s influence is undeniable,” the report notes.

The boots were also sold out of stores during the holidays, it added.

Generation Z, or people born between 1997 and 2012, has demonstrated a penchant for bringing back old technology and trends, from flip phones to “vintage” headphones with cords.

But Ugg boots go back much further — the word “ugg” is actually a general term in Australia that means boots made from sheepskin and fleece, according to the BBC.

The company that created the “UGG” boot, Deckers Outdoor Corporation, is based in the U.S. and has tried and failed to trademark the word in Australia (where a court decided it was a generic word and thus could not be trademarked), the outlet added.

The company says the boots began to gain popularity in California in the 1980s. They were first featured on Oprah’s Favorite Things in 2000 (a huge brand-maker back then) and became “cherished commodities” early in the decade, according to Vogue.

The boots later gained prominence again with a fashion movement that prioritized “ugly” clothes, and have since become an unironic Gen Z favorite, per Insider. Kylie Jenner was also spotted wearing them in November.

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